Balkan Star has been operating on the Bulgarian market for 16 years. The company is part of the Willi Betz Company Group. It was established in 1992 as a general distributor for Mercedes-Benz in Bulgaria. Today, Balkan Star offers vehicles of various manufacturers and products within the price range from EUR 5,000 to EUR 500,000.
Balkan Star sells new and used vehicles, both passenger cars and commercial vehicles, spare parts and services for the product range of Maybach, Mercedes-Benz, Setra, Chrysler, Jeep, Dodge, Mitsubishi and Mitsubishi Fuso. The company also offers various financial facilities and bay-back.
In its capacity as authorized general distributor, Balkan Star has three branches in Bulgaria – in Sofia, in Plovdiv and in Varna. The number of the personnel increased over the years, and currently the company has more than 700 employees in its outlets throughout the country.